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Corporate positioning 

An institution’s public image affects its interpretation of the market environment, therefore accurate communication of its vision and values must be managed responsibility and professional assistance.

We offer a wide range of services for effective, transparent and positive positioning of an organization in key areas for the national, regional and European public opinion. We communicate the entire philosophy of the institutions we work with, their management principles and policies, their operational plans, towards opinion leaders, key target publics or general public.

Corporate positioning efforts are mainly focused on the organization’s primary market. An organization’s public acknowledgement comes from the local market, where it gets maximum exposure. Our role is to harmonize our clients’ positioning attributes to the demands and needs of local and regional markets where they operate.

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Strategic communications
Corporate positioning
Reputation management
Crisis Management
Communication research
Public Relations
Media strategy, Media Planning & Buying
   
  NATIONAL LEGISLATION
 

National legislation on awarding public advertising contracts
   
  EUROPEAN LEGISLATION
 

European legislation on awarding public advertising contracts
   
  LEGISLATIVE INITIATIVES
 

We initiate, develop, encourage and support legislative projects on government advertising